Haven Systems releases SMS & Bluetooth marketing

Haven Systems have incorporated a powerful marketing solution with their EPOS, Leisure Management and Business Information systems which allow Electronic Point of Sale users to send information and promotions directly to existing or potential customers mobile phones.

The technology takes advantage of the fact that people carry their mobile phones with them most of the time and read all their messages unlike junk or spam emails and whilst traditional advertising is expensive and not always quantifiable, SMS and Bluetooth messages are delivered to your customers handsets directly. It is well worth considering the commercial advantages and that fact that electronic marketing also helps to reduce your carbon foot print.

SMS messages to customers can provide a range of services including confirmation of reservations and bookings or they can be tailored to  sppecific market offers or promotions designed to encourage them to return to your business.

Bluetooth marketing is a cost effective way to broadcast business promotions to any devise with Bluetooth enabled within a certain radius.

Promotional ideas can be percentages off specific products or BOGOF offers when they show their message to a member of staff.

In-house advertising through digital signage is being used to promote and up sell the service by advising customers to enable their Bluetooth to receive messages and take advantage of offers or promotions.